Shopify is a cloud-based e-commerce platform that allows users to easily create, manage and operate online stores. It’s suitable for individuals, small businesses and large brands alike. Users can choose from design templates (themes), add products, set up payments and sell via their website, social media or point of sale.
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Table of contents
Key Features:
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Hosting & updates included – no technical setup required.
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Customization via the built-in theme editor, Liquid code and apps.
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Payment processing through Shopify Payments, PayPal, Klarna and others.
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Central management of inventory, orders, customers and shipping.
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Multilingual support & international selling via Shopify Markets or third-party apps.
Shopify also supports SEO, accessibility, legal compliance (e.g. GDPR) and is highly adaptable thanks to its extensive app ecosystem.
